Web Performance, Branding, and Social Media
In: smp
14 Sep 2005Bob Wyman of PubSub has a great post on the value of online consistency to companies and services. [here]
This is a critical component that is too often overlooked. The need for speed is an addictive goal. But as I have said before, fast is not enough.
Go, Bob, Go!
In: smp
30 Aug 2005Just noticed that Bob Wyman of PubSub dropped in to look at the GrabPERF data we are collecting. [here]
Although Bob’s pride is evident, I do caution that being the top of a performance index is simply one measure of success. There is the whole discussion of relevancy of results, but that is beyond the scope [...]
In: smp
1 Apr 2005SeattleDuck is up again today with this post on brand management [here]
This goes directly to the heart of the somewhat loosely constructed (ok, when I read it this morning, it had the logical consistency of a drunken llama) rant on Apple and brand management.
I agree with Kevin:
The emotional power of your brand CANNOT be decided [...]